Ikotun, Lagos, Nigeria
Summary
Led comprehensive marketing initiatives and team operations to significantly enhance brand presence and drive sales for a leading table and sachet water company.
Highlights
Increased brand awareness by 35% within 12 months through targeted social media campaigns, effectively expanding market reach.
Reduced marketing costs by 20% while meticulously maintaining campaign reach and effectiveness, optimizing budget utilization.
Spearheaded a 5-person marketing team to successfully execute a new product launch, generating ₦10M in sales within the initial quarter.